Terra Madre Salone del Gusto 2024: Showcasing the Culinary Heritage of the Philippines
Manila, Philippines – The Division of Tourism (DOT), in collaboration with Gradual Meals Communities and numerous stakeholders, proudly showcased the Philippines’ wealthy culinary heritage on the worldwide stage by main the nation’s delegation to the world-renowned Terra Madre Salone del Gusto 2024 in Turin, Piedmont, Italy, from September 26 to 30, 2024.

The Philippine sales space attracts massive crowds on the worldwide pavilion, providing a style of Filipino delicacies, artisanal salts, modern cocktails, and famend espresso, whereas additionally selling the nation’s high vacationer locations and sustainable tourism to attendees.
This biennial worldwide occasion, the most important of its type, attracts over 600 exhibitors from across the globe and options workshops, conferences, and meals tastings that promote good, clear, and truthful meals practices. The 2024 version served as a platform to focus on distinctive meals cultures with a give attention to sustainability and preserving culinary traditions.
“The Philippines’ participation in Terra Madre Salone del Gusto 2024 is a big second as we current the richness of our meals traditions to a global viewers. Our delegation displays the energy and keenness of our native communities, with every member working to advertise using native components and sustainable agricultural strategies. Our involvement underscores the nation’s dedication to integrating sustainable agricultural practices into the tourism expertise, aligning with the worldwide motion towards meals sovereignty,” stated DOT Secretary Christina Garcia Frasco.
A Showcase of Regional Cuisines and Heritage Dishes
The Philippine Pavilion featured signature dishes and heritage delicacies from numerous areas, together with Cavite, Bacolod, Negros, Capiz, Aklan, Panay, the Cordilleras, and different areas in Luzon and the Visayas. Company savored heirloom recipes corresponding to Inasal, Adobo, Sinigang, Kinalabasa, and Kinilaw, together with the distinctive flavors of artisanal merchandise like heirloom rice, native vinegar, and Philippine artisanal salts. Philippine espresso additionally took heart stage, highlighting the nation’s espresso trails and sluggish meals group experiences.
For 5 days, the Philippine delegation engaged audiences by means of interactive workshops, panel discussions, and immersive meals tastings, whereas top-tier cooks and culinary consultants ready particular menus that blended conventional and fashionable methods. The featured useful resource individuals shared insights on sustainable meals practices, heritage recipes, and the position of indigenous components in selling biodiversity.

Philippine Pavilion: A Crowd Favourite
The Philippine sales space was among the many hottest within the worldwide pavilion, constantly drawing massive crowds of event-goers desperate to be taught in regards to the Philippines’ meals tradition and pattern its numerous choices. The sales space turned a hub for meals fanatics to expertise the most effective of Filipino delicacies, pattern artisanal salts, sip on modern Philippine cocktails, and benefit from the nation’s world-renowned espresso. The delegation additionally took the chance to advertise the Philippines’ main vacationer locations on to customers and truthful attendees, presenting a holistic view of the nation’s vibrant tradition and sustainable tourism choices.
Strengthening World Partnerships
A delegation of 90 farmers, cooks, restaurateurs, and advocates for good, clear, and truthful meals represented the Philippines at Terra Madre Salone del Gusto 2024. These people embody the center of the nation’s agricultural and culinary sectors, every devoted to showcasing the richness and variety of Filipino meals traditions whereas selling sustainable practices.
Among the many key actions that highlighted the Philippines’ participation had been the talks and panel discussions on sustainable tourism and meals techniques. Useful resource audio system from the Philippines, together with famend culinary consultants and group leaders, had been featured in a number of panel discussions to share the nation’s progress and insights on sustainable agriculture, meals sovereignty, and Gradual Meals Journey initiatives.


Bacolod Launched as Gradual Meals Worldwide Hub for Asia and the Pacific
A key spotlight of the Philippine participation was the signing of a Memorandum of Settlement (MOA) designating Bacolod Metropolis, Negros Occidental because the official hub of Gradual Meals in Asia. This milestone solidifies the Philippines’ position as a frontrunner within the Gradual Meals motion throughout the area, championing biodiversity, meals sovereignty, and truthful meals techniques.
“The Philippines has one of the organized Gradual Meals networks in Asia, and our delegation underscores our dedication to championing our distinctive meals heritage and sustainability. We’re excited to foster international partnerships not solely in selling good, clear, and truthful meals, but in addition in growing and selling Gradual Meals Journey. With Bacolod acknowledged as a Gradual Meals Worldwide hub for Asia and the Pacific, we purpose to additional elevate the nation’s standing as a key participant in sustainable meals techniques and place the Philippines on the forefront of the worldwide motion towards Gradual Meals Journey and sustainable agriculture, offering a platform for regional collaboration and innovation,” Secretary Frasco added.
The DOT additionally introduced its bid to host Terra Madre Asia Pacific within the Philippines in 2025, making it a convergence venue for the Asia Pacific area.
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